Happy Thursday!

Welcome to Ponderer's fourth edition.

Here are 1 idea to ponder, 2 resources to skill up, and 3 tools to try out.

PONDER THIS

. The Big Idea .

Noise vs. Signal

Real competition—a competition that's so pervasive we can't even see it—doesn't come from direct or even indirect competitors.

It comes from the extreme clutter of the marketplace.

Ironically, when online business owners face competition, their first reaction is to fight clutter with more clutter.

It's like trying to put out a fire with gasoline.

This is one of the ways Ponderer differs from every other AI newsletter.

We're aware of the noise, but we don't get caught up in it.

LEARN

. 2 Resources .

Skill up with our top picks of the week:

I. Video (23 min):

[Watch] An insightful video walkthrough by Matt Wolfe on accessing GPT-4 and what it can do. Juicy like a Caribbean piña colada with the cherry 🍒 on top.

II. Maker-in-Residence Program:

[Apply] A simple space by Ben's Bites for builders and content creators to work on their AI ideas. There's no cost to you. The program is invite-only.

TRY IT

. 3 Tools .

Leverage our top picks of the week:

I. Marketing Blocks

Marketing Blocks is an All-in-One AI marketing assistant that can accomplish tasks such as writing, designing, and creating various materials for marketing purposes, such as landing pages, promo videos, ads, marketing copy, graphics, email swipes, voiceovers, blog posts, articles, art, and more in just a few minutes. [Try it]

II. Leo

Leo is Feedly's AI research assistant that will help you declutter and prioritize all your information. It has skills that allow you to prioritize topics, trends, and keywords; deduplicate repetitive news; mute irrelevant information; and summarize articles. Leo continuously reads all the articles in your feed and prioritizes the ones that mention topics of your choice. You can even train Leo by providing examples and refining its recommendations by giving feedback. [Try it]

III. Whimsical

Whimsical is the AI-powered tool that helps you generate innovative ideas and breakthrough mental blocks when brainstorming. You can ideate faster than ever and take your workflow to the next level. Plus, you get access to features such as flowcharts, wireframes, mind maps, projects, docs, templates, and an embed kit - everything you need to get your creative juices flowing. [Try it]

. CREW PONDERINGS .

🫤 Unknown: Why does GPT-4 is unaware that it is GPT-4 according to ChatGPT?

🍿 Soap Opera: Google released AI features within its ecosystem [Gmail, Docs, Sheets, Slides, etc.], and it is a bigger deal than most realize, but what does OpenAI do? They roll out GPT-4 with impeccable timing and make everybody forget G's big move. Noise or signal?

🏠 Smarter: Everybody is raving about ChatGPT, but should we let it control our homes? EcoDot is already helping us put our babies to sleep; Alexa turns on our lights and follows us around the house, and Siri follows us everywhere and interrupts our conversations. Is one more a crowd? What ya think?

🔥 Fired: Microsoft fired their AI safety team. Why would they cut a critical AI ethics team? Everybody knows there's nothing micro or soft about that move. Damning?

Let us hear it! 😍 Love it, 🫤 Mehhh.

Until next time 🫡 
Ponderer

p.s. Noise or signal?